It’s no secret that food waste is a significant issue in the United States. And yet, there are still countless roadblocks that are keeping us from solving it. ReFED, a non-profit whose mission is to advance data-driven solutions working to put a stop to food waste, has teamed up with us to break down exactly what these roadblocks are and what solutions are available to resolve them.
Read MoreThis week we’re delighted to speak with Juan Giraldo and Nico Estrella, founders of WAKU plant-based tonics, whose mission is to revive the body and spirit through the time-tested knowledge and homegrown flavors of Ecuador. Learn more about their successful pivot to a direct-to-consumer model in the middle of the COVID-19 pandemic as well as some of the strategies they leveraged to succeed in this unprecedented environment.
Read MoreProperly pricing CPG products early on sets entrepreneurs on the path to success but most of the pricing models available are based on mass-produced foods and focus solely on costs. Drawing from the Innovation Adoption Lifecycle methodology, food business expert Jim Verzino demonstrates the importance of taking into account the target market and volume when costing products.
Read MoreEntrepreneurs in the greater Boston area are accomplishing incredible things, like mapping the global food supply chain, landing major funding for robot restaurants in partnership with culinary celebrities, leading positive food system change through new food recovery initiatives, creating novel biofilms, and a whole host of others are inspiring massive food industry evolution. Branchfood isn’t the only one to notice either! This past year, we launched Branch Venture Group - a network of angel investors seeking to fund food startups and made four investments to date! Branch Venture Group’s portfolio currently includes Open City, Willie’s Superbrew, Waku, and Ocean Approved.
Read MoreOur blog series, “Five Food Startups Winning the Branding Battle,” is all about founders at rising startups in the Branchfood community who are launching the next wave of exciting food brands. We spoke to five incredible founders about product development, branding and marketing, and the success stories they’ve experienced so far. Wrapping up our series is Nadine Habayeb, cofounder and CEO of Bohana, a snack food brand selling popped water lily seeds. Join us as we hear from Nadine how she and her cofounder, Priyal Bhartiya, built their own global supply chain, why brands have to reflect consumers’ lifestyles, and the harrowing story of how they made it to Expo West this year.
Read MoreOur new blog series, “Five Food Startups Winning the Branding Battle,” is all about founders at rising startups in the Branchfood community who are launching the next wave of exciting food brands. We spoke to five incredible founders about product development, branding and marketing, and the success stories they’ve experienced so far. Part 4 features Heather Sears, founder of Kinsho (formerly Kensho Kitchen), a retailer of kitchen products based on the idea of mindful eating and food choices. In this interview, you’ll learn Heather’s approach to starting her own online retailer, how her mission drives her decision-making, and why she’s changing the name of her company.
Read MoreOur new blog series, “Five Food Startups Winning the Branding Battle,” is all about founders at rising startups in the Branchfood community who are launching the next wave of exciting food brands. We spoke to five incredible founders about product development, branding and marketing, and the success stories they’ve experienced so far. We’re kicking things off with Dale Roseman, CEO and founder of Veggie Table Foods, a maker of healthy twists on familiar foods. In this interview, Dale discussed how she developed her initial concept for her company, what makes her brand unique, and how building a great team became the foundation for her success.
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