Tuesday, December 8, 2020
4:30-5:30pm EST
Branchfood is thrilled to invite serial food entrepreneur Jenn Mason to lead our next 'Ask an Entrepreneur' session.
Jenn Mason is the Founder and Owner of Curds&Co, a 21st century cheese shop in the heart of Brookline, MA; curdbox.com, a cheese subscription box; and The Novel Kitchen by Curds&Co, an innovative eatery built for the “new normal” where people enjoy unique experiences and togetherness. Jenn is passionate about developing new products, designing human-centered concepts, storytelling (she's written 6 books and was an Editorial Director), and leading teams who know how to make customers feel welcome and happy. Much of what she works on is connecting artisan makers to the public in order to encourage people to #stopeatingboring and to help support small businesses and diversity.
Jenn will discuss how she grew her fine cheese shop all while launching a subscription box and a novel eatery in the middle of a pandemic. She will address questions and provide feedback on:
Building a customer facing identity
Brand strategy and voice
Influencer marketing
Retail and relationships with CPG makers
Subscription boxes
Kickstarter campaigns
Be sure to attend and bring your questions! You can also submit your questions ahead of time in the registration form.
